Archive | The Science Marketer

Case study

Feb 11, 2025

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15 min read

How CN Bio turned a social media giveaway into an awareness campaign for a niche technology

Joachim Eeckhout

Business Development

From zero to top life sciences agency: How Sheldon Zhai scaled Supreme Optimization

Feb 4, 2025

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13 min read

From zero to top life sciences agency: How Sheldon Zhai scaled Supreme Optimization

Joachim Eeckhout

Community & Social

Maximizing your conference impact with LinkedIn: A step-by-step guide [with post templates]

Jan 28, 2025

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10 min read

Maximizing your conference impact with LinkedIn: A step-by-step guide [with post templates]

Ben McLeod

Marketing Strategy

Jan 21, 2025

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19 min read

Biotech branding 101: How to craft a memorable brand name

Joachim Eeckhout

Marketing Strategy

11 life sciences marketing trends that will shape 2025

Jan 14, 2025

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19 min read

11 life sciences marketing trends that will shape 2025

Joachim Eeckhout

Career

A complete list of the top science communication master's programs in the U.S.

Dec 17, 2024

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5 min read

A complete list of the top science communication master's programs in the U.S.

Joachim Eeckhout

Community & Social

Biotech CEOs’ best-kept secret: Their LinkedIn ghostwriters

Dec 10, 2024

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21 min read

Biotech CEOs’ best-kept secret: Their LinkedIn ghostwriters

Joachim Eeckhout

Marketing Strategy

Struggling with a tight marketing budget? Here are 9 tips to maximize it

Nov 19, 2024

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11 min read

Struggling with a tight marketing budget? Here are 9 tips to maximize it

Joachim Eeckhout

Business Development

How the “OpenAI of stem cell therapy” attracts partners without marketing

Nov 12, 2024

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16 min read

How the “OpenAI of stem cell therapy” attracts partners without marketing

Joachim Eeckhout

Marketing Strategy

How to build marketing personas in science (with templates)

Nov 5, 2024

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12 min read

How to build marketing personas in science (with templates)

Joachim Eeckhout

Case study

How this CRO’s homepage uses anti-marketing to grab your attention

Oct 29, 2024

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15 min read

How this CRO’s homepage uses anti-marketing to grab your attention

Joachim Eeckhout

Behind the scenes

What I learned from a year of publishing The Science Marketer

Oct 21, 2024

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11 min read

What I learned from a year of publishing The Science Marketer

Joachim Eeckhout

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How CN Bio turned a social media giveaway into an awareness campaign for a niche technology

From zero to top life sciences agency: How Sheldon Zhai scaled Supreme Optimization

Maximizing your conference impact with LinkedIn: A step-by-step guide [with post templates]

Biotech branding 101: How to craft a memorable brand name

11 life sciences marketing trends that will shape 2025

A complete list of the top science communication master's programs in the U.S.

Biotech CEOs’ best-kept secret: Their LinkedIn ghostwriters

Struggling with a tight marketing budget? Here are 9 tips to maximize it

How the “OpenAI of stem cell therapy” attracts partners without marketing

How to build marketing personas in science (with templates)

How this CRO’s homepage uses anti-marketing to grab your attention

What I learned from a year of publishing The Science Marketer

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