Articles

The key behind a memorable brand name: storytelling!

New year, new predictions (and a look back at on the trends I explored last year)!

16 science communication master's to apply to in the U.S.

Discover the 90/10 formula used by biotech ghostwriter Benjamin McLeod

The blueprint used by Kat Arney, chief creative office of First Create the Media

One of the most common challenges for science marketers: managing a limited budget